When people shop online arriving on your website, they need a lot of trust to commit to shopping in order to go through with their sale.
Quite recently, another survey conducted found trust badges increased the trustworthiness in over 60% of the questioned shoppers.
About 60% of the participants meant that they have at one time NOT completed a purchase because there were no trust seals present.
The sheer number of online sites, all trying to sell something, so it’s quite difficult for potential clients to know which Website is safe and whether or not entering their personal information could be compromised.
With more e-commerce sites active as online shopping with “overall online sales increased Surveys confirmed that a trust seal yields some power in those surveys about trust badges participants spoke about the trust giving factors helping them to decide whether or not to trust a website.
So what is important?
48% The display of the trust seal so a shopper can see the image .
- 46% Address and sociales are clear visible.
- 32% said a friend has recommended it before, 40% said the site looks professionally designed.
- 24% stated that the website sells genuine products.
- 23% are for a fast loading of the website.
While that’s good news for website site owners, there have also been an increase of reports of websites getting hacked.
Being hacked is a problem, in ecommerce, everything hinges on trust. So, how can you earn the trust of the visitor of your website? One good way is to include a trust seal.
Our Trust Badges, as we look not only onto the firm but also on the vulnerability of websites.
You’ve most likely noticed some sort of seal, badge, logo or icon proudly displayed on an e-commerce site.
Here’s a clean definition from Marie on Crazy Egg: Data is collected by the third-party trust seal company that confirms that the business is authentic.”